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Hi all! Just a quick line to tell you all about our newest case study from Boston College Law School. Nate Kenyon, Director of Communications at BC Law, is a really awesome guy, and he sat down to chat with us a little while ago about some of the things that BC Law is doing with Flimp. The results are out of this world -- be sure to check out the case study.
Here's our news release:
In a new case study released by Flimp Media Inc., developers of an easy to use Flash-based video landing page and marketing platform, Boston College Law School tells the story of how Flimp helped to boost attendance at an on-campus open house to welcome the class of 2012.
Nate Kenyon, Director of Communications at Boston College Law School, immediately recognized the financial benefit of using Flimp. "It was much more cost effective for us to have a Flimp account than to pay $5,000 to $8,000 for the development of each microsite," Kenyon said. "We also want to be on the cutting edge of communication - rich media is where the future is at."Kenyon and his staff created a single video landing page for the open-house campaign. The campaign drew as many attendees as all combined methods of communication had generated the year before, and at a fraction of the cost."There is sometimes resistance to new tactics," Kenyon said, "but the results show that Flimps are working. Thus there has been greater internal adoption."
Nate Kenyon, Director of Communications at Boston College Law School, immediately recognized the financial benefit of using Flimp. "It was much more cost effective for us to have a Flimp account than to pay $5,000 to $8,000 for the development of each microsite," Kenyon said. "We also want to be on the cutting edge of communication - rich media is where the future is at."
Kenyon and his staff created a single video landing page for the open-house campaign. The campaign drew as many attendees as all combined methods of communication had generated the year before, and at a fraction of the cost.
"There is sometimes resistance to new tactics," Kenyon said, "but the results show that Flimps are working. Thus there has been greater internal adoption."
View the full case study here.View all 14 Flimp Case Studies here.
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